by Aromal Rajagopal | Dec 30, 2016 | blog, Business, Learn
Regardless of how many new website trends come and fade away, central to it all, is the concern to improve the website user experience. A good user experience comprises in making it as easy and pleasant for them as possible to access the website information. Apart...
by Aromal Rajagopal | Dec 27, 2016 | blog, Business, Learn
While the detailed content of the website gets proof-read a good number of times, the microcopy, unfortunately fails to enjoy the privilege more often than not. However, the truth is that microcopy is an even important part of your web content that is, actually, one...
by Aromal Rajagopal | Dec 21, 2016 | News, Press
Chennai – 11 November, 2016 – ContractIQ’s most authoritative, comprehensive & unbiased ranking of Dallas app developers has been announced & Carmatec has bagged a space among the top 10 app developers in the Dallas region of the US. Among the prominent names...
by Aromal Rajagopal | Dec 16, 2016 | blog, Learn
What is Drip Marketing? Drip Marketing is an automated system of running your marketing campaign wherein all you need to do is to ‘push a button’ to activate a predesigned and preplanned marketing campaign to be administered to a predefined audience. As a part of a...
by Aromal Rajagopal | Nov 28, 2016 | Learn
The terms UX (User Experience) and CRO (Conversion Rate Optimization) hold remarkable value in the world of digital marketing. While some people tend to use the two terms interchangeably, for building a successful website, it is important for us to understand how...