What is Relationship Marketing and What Can it Do for Your Business?
Attracting a new customer, making a convincing sales pitch and facilitating sales can be really expensive and time consuming and can take up to 5 times more effort, expense and time than it takes to retain an existing one. It is no denying the fact that customer...
Tips to Achieve Better Sales & Marketing Alignment
Oil and water. Chalk and cheese. Cats and dogs. Slugs and salt. Laxatives and sleeping pills. Lindsay Lohan and a clean record. And sales and marketing. It wouldn’t take a Sherlock to guess that these are the things that don’t go together. Especially when it comes to...
The Sales Funnel is not Dead!
Any buzz in the upper echelons in marketing is often accompanied by more theories than one would expect after a particularly piquant episode of Game of Throne. One of the hottest discussion making its round in the upper stratum is totally focused around an...
Time Management for Entrepreneurs
Are you an entrepreneur who feels like a hamster on a spinning wheel? How often do you wish the days had more time instead of mere 24 hours? Do you ever feel like you are so busy that you don’t have any time left for anything? In today’s ultra-fast, always “on” world,...
Best Off – Page SEO Strategies
In the online world, few things are more misunderstood or misinterpreted than the term ‘Search Engine Optimization’. Often abbreviated as SEO’, this term is often rife with mystic, alchemy, or black-magic secret. This unfair depiction has led many to devaluate the...About Us
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