by Aromal Rajagopal | Dec 29, 2015 | Learn
Oil and water. Chalk and cheese. Cats and dogs. Slugs and salt. Laxatives and sleeping pills. Lindsay Lohan and a clean record. And sales and marketing. It wouldn’t take a Sherlock to guess that these are the things that don’t go together. Especially when it comes to...
by Aromal Rajagopal | Dec 3, 2015 | Business
Any buzz in the upper echelons in marketing is often accompanied by more theories than one would expect after a particularly piquant episode of Game of Throne. One of the hottest discussion making its round in the upper stratum is totally focused around an...